Best Digital Marketing Training course In Gurgaon

Best Online Digital Marketing Training in Gurgaon | Digital Marketing Training Institute in Gurugram

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Are you Looking Best institute for Online Digital Training in Gurgaon / Gurugram? DUCAT offers Digital marketing classes with live project by expert trainer in Gurgaon. Our Digital marketing training program in Gurgaon is specially designed for Under-Graduates, Graduates, Working Professionals and Freelancers. We provide end to end learning on Digital Marketing Domain with deeper dives for Creating a winning career for every profile.

Why To Enroll In Our Digital Marketing Training Course in Gurgaon?

We Focus on Innovative ideas, High-quality Training, Smart Classes, 100% job assistance, Opening the doors of opportunities. Our Digital Markeing Trainees are working across the nation. We at Ducat India, No#1 Digital Marketing with 100% Placement . 40+ Modules, 3 Months Course. Certified Trainers with Over 10,000 Students Trained in Digital Marketing Course in Gurugram.

What is Digital Marketing?

Digital Marketing Training at Ducat is the advertising and marketing of your services or products utilizing digital platforms, primarily on the web but additionally together with mobile phones, tablets, show/search/Video promoting, and every other social platforms like Facebook, Instagram & Twitter.

Digital Marketing platforms are programs primarily based on the web that may generate, speedup, increase, and transmit product worth from producer to the terminal shopper by digital or social platforms. You can attain tens of millions of shoppers to your product and companies each day by promotions on varied digital and social platforms.

What is the Importance of Digital Marketing?

Within this order, the world-wide-web could also be part of modernity, which is widespread anyplace like wildfire. Digital promoting is able to working through the web.

Today's society is combating with lack, so digital advertising is now necessary. Each one who is linked to the www, they might use it readily in all places. Should you ask to fulfill anyone, they'll say I haven't got sufficient time, however on the societal web site, they won't have any hassle speaking to you. By contemplating this stuff, digital promoting is making its technique on this age.

The vendor may also be getting assist within the firm. He may additionally affiliate with extra individuals in a restricted whereas and may talk the options of his merchandise to the client.

What is Organic Traffic?

Organic site visitors is that when a person comes to your web site by searching without clicking on any advertisements. You can even get natural site visitors by doing any promotional actions like PPC, lead technology, and boosting your content material in case your content material is exclusive and informative. The Digital Marketing Training content material supplied by the skilled is terrific and can by no means fail to serve the aim.

What is the Future of Digital Marketing?

Change is the legislation of existence, and we all know this. Just see many things have changed for the very first time and within the present life and Now is the period of the web. Folks of all varnas have been linked to the web these days. Because of this, it isn't tough to assemble all of the individuals in 1 spot, which wasn't doable within the very first second. During the online, we may even set the connection between enterprise individuals and purchasers.

The want for digital advertising and marketing has been considered actively on the present second. The retailer who's making his merchandise is quickly passing to the consumer. That is offering a lift to digital group.

Before digital advertising and marketing, organizations used to resort to commercials. The consumer seems to be at evaluations than he'd purchase it. However, now merchandise will be transmitted on to the shopper. This transaction is inside the vary of all - customers and merchants additionally.

Each particular person will get every part for every use with no laborious work. The enterprise individual would not have to contemplate resorting to papers, posters, or promoting. In mild of the convenience of all, there is a want for this. People's confidence is shifting in direction of the digital business. That is a matter of delight for a enterprise individual.

How Many Courses are there in Digital Marketing?

There are quite a lot of points of digital marketing platforms like Search Engine Optimization (search engine optimization), Pay Per Click (PPC), Social Media Marketing (SMM), Google Adwords, Adsense & Analytics, Content Marketing, and the record goes on. It's the job of a web-based advertising and marketing workforce to maintain your small business on high of the Search Engine Result Page (SERP).

Website Designing

A web site is kind of important for any company since that is the platform the place you get recommendation in regards to the product and enterprise, with this it's easy to grasp by way of your web site which merchandise you've got acquired. Individuals are extra so you may benefit from it.

In addition to Digital Marketing, the location can also be an improbable various for taking feedback and shopper testimonials, so you must perceive what the merchandise believes and what issues ought to have occurred in your product to develop into higher.

Content Writing

Content Writing means writing about one thing, and right here you desire a web site as a result of the location is the place it's doable to put in writing particular person posts about Review, Characteristics, Benefits, and Pricing, and so on.

So your centric Keyword It is quickly rated with different search phrases, and the best data of this merchandise can convey to people.

SEO (Search Engine Optimization)

search engine optimization stands for Search Engine Optimization. It is split into two classes On-Page and Off-Page. On-Page is usually a one-time exercise, however Off-Page is that which you can be doing commonly to rank your web site on SERP.

It is a specialised medium that places your web site close to the height of the search engine outcomes that elevate the quantity of site visitors. For this, we should create our web site based mostly on key phrase and search engine optimization pointers.

Social Media Marketing (SMM)

Through SMO, a person can specific his views in entrance of tens of hundreds of people. You're effectively conscious of social networking websites like Facebook, Twitter, or LinkedIn. As quickly as we see this web site, we see adverts on it in a sure interval, and it is a helpful and productive manner for ads.

Email Marketing

Email promotion is the transport of your merchandise through electronic mail to some suppliers. Email promoting is crucial for every firm in each single manner since any supplier provides new choices and reductions to purchasers in time, for which electronic mail promotion is an easy manner.

YouTube Marketing

Now YouTube is the 2nd hottest Search Engine on the planet as a result of now most women and men need to watch movies to grasp something. You can provide significantly better data on the merchandise to your clients by way of YouTube movies, have you ever any concept why movies are the very best medium to promote the merchandise? It offers you with the power to create Sound, Motion, and Vision collectively in a single place.

Affiliate Marketing

The remuneration earned by advertising merchandise by way of websites, hyperlinks or blogs is called Affiliate Marketing. Under that, you create your connection and put your items on that hyperlink. When the shopper purchases your product by urgent on that hyperlink, you obtain cash from it.

ORM (Online Reputation Management)

It is just not sufficient to create a site and place it in the perfect place. It is likewise essential to have optimistic and full on-line visibility. A unfavorable response or evaluate may degrade the operation of the location. Therefore, it is also important that in regards to the companies of ORM because it favorably helps in branding the enterprise and holds again the unfavorable evaluations.

Pay Per Click (PPC) or Google Adwords

An commercial that you simply need to see on the primary web page of SERP by paying to google is named Pay Per Click or PPC Advertising as it's being understood by its title, which money is deducted after it has clicked. It may be for each sort of commercial. These ads preserve coming within the Google search. If an individual sees these ads and clicks on that advert, then the cash is deducted. It can also be a kind of digital advertising.

Native Promotion

Native promoting is named adverts which can be principally content-led and are showcased in one other platform utilizing non-paid content material. BuzzFeed's sponsored posts are a great illustration of such ads.

Apps Marketing

Marketing completely different merchandise on the Internet to achieve people and promote a product to the customers. It's referred to as program advertising. It is the very best technique of digital advertising. Nowadays, a lot of individuals are utilizing sensible telephones. Big companies make their applications and create apps obtainable to people.

Marketing Automation

Marketing automation is named the one wherein software program or different instruments are used for the promotion of the group. In which some repetitive actions akin to emails, social networking, and different web site actions are automated.

Online PR

Online PR is a way the place Online Coverage is procured with digital publications, blogs, together with different networking websites. They are just like basic PR however solely within the web space.

What are the advantages of digital marketing?

With digital marketing, entrepreneurs can see exact results in real-time compared to another offline promoting strategy. If you've got ever promoted in a newspaper, then it's essential to know the way joyful it's to say exactly how many individuals have seen your promoting. It isn't possible to even know this. At exactly the identical time, in digital advertising, this work could possibly be completed shortly and appropriately.

  • Website Traffic
  • Attribution Modeling
  • Low price investment
  • Simple to Use
  • Effective and Creative Options

Why To Choose DUCAT For Digital Marketing Training?

  • We Offer the Best Digital Marketing Training by industry specialists.
  • Regular as well as Weekends courses are offered.
  • We have Expert Trainers with years of Industry Experience.
  • Trainers of Ducat help each student in live project training.
  • We also provide 100% Placement Assistance.
  • We also provide Internships in every field.
  • Students can come anytime and can access the labs.
  • We additionally put together our college students for interviews and provide every tool to get a job.
  • Discussion Zones are also available.
  • 24x7 internet facility.
  • Students will be working on live projects.
  • Ducat Noida offers a well-Recognized Course Completion Certificate with project letter.
  • Students can retake the class with zero fees.
  • It helps college students to take knowledge of complex technical ideas.
  • We accept UPI, Cheque, Cash, Paytm, Credit Card, Debit card and Net Banking.

How Ducat Provide Placement Assistance?

    • Ducat is one of the best institute for Digital Marketing Training in Gurgaon in offering placement help to each student.
    • We also teach college students find out how to build their Resumes.
    • Our Placement cell helps each and every student to get a job in MNCs like Tech Mahindra, Wipro, TCS, Accenture, and so forth.
    • Internships are additionally accessible in Ducat.

    Ducat offers an exciting opportunity for college students who're interested in Ducat Digital Marketing Training Course and get hands-on experience within the continually growing Digital Marketing business. Our Best IT & Technical Training Center in Gurgaon for Digital Marketing is made for individuals who are on the lookout for real-time expertise on this subject. Ducat offers real-time work publicity & expertise with real-time eventualities in numerous initiatives.

​​​​What Our Students Will Get During Digital Marketing Course?

Get dedicated student support, career services, industry expert mentors and real world projects. Career Counselling. Timely Doubt Resolution. 50% Salary Hike, Career Counselling Case Studies + Tools + International Certificate.

Overview of Digital Marketing

  • What is marketing and digital marketing?
  • Understanding Marketing and Digital Marketing Process?

Website Creation

  • Understanding about Internet , websites , domain , web server , web hosting etc.
  • Planning of a website
  • HTML Basic
  • About CMS and creating website in Wordpress
  • Domain Booking
  • Server & Hosting
  • One Live Projec

Search Engine Optimization

  • What is SEO?
  • What are search engines and their functions ?
  • Understanding traffic , keywords etc
  • On page optimization
    • Site Analysis
    • Keyword Research With Google Keyword Planner
    • Keyword Planning
    • Domain
    • URL Structure
    • Title Tag
    • Meta Tag
    • Google Analytics (Code Generation)
    • Canonical Tag
    • H1 Tag
    • Image Optimization (Alt Tag)
    • Anchor Tag
    • Content Optimization
    • Sitemap Creation & Submission (html and xml)
    • Robots.txt
    • Custom 404
    • 01 Redirect
    • .htaccess
  • Off page optimization
    • What is Off page SEO?
    • Why Off page is Important
    • What are Backlinks?
    • Backlinks Creation Methods
    • Difference Between Do Follow and No Follow Backlinks
    • What is Google Page Rank
    • How to Increase Google Page Rank
    • Web Directory Submissions
    • Social Bookmarking
    • Article Writing & Submission
    • Press Release Writing & Submission
    • Comment Blogging
    • Classifieds Posting
    • Forum Posting
    • Link Exchange (One way, two way and three way)
    • Search Engine Submissions
    • RSS Feeds
  • Google Web Master Tool (Search Console )
  • Bing Web Master Tool
  • SEO Interview Questions
  • Others SEO Tools

PPC Advertising (Google Ads & Express)

  • Understanding in organic search results
  • ntroduction to Google ads & PPC advertising
  • Overview of Microsoft Adcenter (Bing & Yahoo)
  • Setting up Google ads account
  • Understanding adwords account structure
  • Campaigns, Adgroups, Ads, Keywords, etc.
  • Types of Advertising campaigns-Search, Display,
  • Difference between search & display campaign
  • How does adwords rank ads
  • Understanding adwords algorithm (adrank) in detail with examples
  • What is quality score
  • Why quality score is important What is CTR?
  • Why CTR is important Understanding bids
  • Advanced level bid strategies
  • Enhanced CPC
  • What are flexible bidding strategies
  • Understanding ad-extensions
  • Types of ad-extensions
  • Adding ad-extensions in our Campaign
  • Creating adgroups
  • Finding relevant adgroups options using tool
  • creating adgroups using tool
  • Understanding keywords
  • Finding relevant keywords
  • Adding keywords in ad-group using keyword planner tool
  • Understanding types of keywords Board, Phrase, Exact, Synonym & Negative
  • Examples of types of keywords
  • Google Web Master Tool (Search Console )
  • Creating ads
  • understanding ad metrics Display & destination URL
  • How to write a compelling ad copy
  • Best & worst examples of ads Creating ads
  • Tracking Performance/Conversion
  • What is conversion tracking Why is it important
  • How to set up conversion tracking
  • Adding tracking code in your website
  • Checking conversion stats
  • Optimizing Search Campaigns
  • Remarketing

Social Media Marketing

  • What is social media
  • understanding the existing social media paradigms & psychology
  • How social media marketing is different than others

Facebook & Instagram Marketing

  • Understanding Facebook marketing practical session
  • Creating Facebook Page
  • Increasing fans on fan page
  • How to do marketing on fan page (with examples)
  • Fan engagement
  • Important apps to do fan page merketing
  • Facebook Advertising
  • Types of Facebook advertising
  • Best practices for Facebook advertising
  • Creating Facebook advertising campaign
  • argeting in ad campaign
  • Payment module-CPC vs CPM-CPA
  • Setting up conversion tracking
  • facebook instant articles
  • facebook creator studio
  • Ad breaks

Linkedin Marketing

  • What is Linkedin
  • Understanding Linkedin
  • company profile vs Individual Profiles (Difference between Individual and Company Profiles)
  • Understanding Linkedin Groups (Manage Linkedin groups)
  • How to do marketing on Linkedin groups
  • Linkedin Advertising & it best Practices
  • Increase ROI from Linkedin ads
  • Linkedin Publishing

Twitter Advertising

  • understanding twitter
  • Tools to listen & measure influence on Twiiter: Tweetdeck, Klout, PeerIndex
  • ow to do marketing on Twitter
  • Black hat techniques of Twitter Marketing
  • Advertising on Twitter
  • Creating Campaigns
  • Types of Ads
  • Tools of twitter Marketing

Quora Marketing

video Marketing

  • Understanding Campaigns
  • creating 1st campaign
  • Importance of marketing
  • Benefits of marketing
  • using you tube for Business
  • Developing you tube for Marketing strategy
  • Get traffic through you tube channel/ to your website
  • Create adgroup
  • Targeting options
  • YouTube Monetization
  • How to Increase Youtube (Views, Subscriber Etc.)

Google Analytics

  • Introduction to Google analytics
  • How Google analytics works
  • Understanding Google analytics account structure
  • Understanding Gooogle analytics insights
  • Understanding cookie tracking
  • Types of cookie tracking used by Google analytics
  • How to set up analytics account
  • Hot to add analytics code in website
  • Understanding goals and conversion how to setup goals?
  • Understanding different types of goals
  • Understanding bounce & bounce rate
  • Difference between exit rate & bounce rate how to reduce bounce rate
  • How to setup goals
  • Importance of funnels
  • How to integrate adwords and analytics account
  • Benefits of integrating adwords & analytics
  • Measuring performance of marketing campaigns via Google analytics
  • Understanding filters & segments
  • How to set up filters & segments
  • How to view customized reports
  • Monitoring traffic sources
  • Monitoring traffic behavior
  • Taking corrective actions if required

Mobile Web Marketing

  • Understanding Mobile Devices
  • Mobile Marketing and Social Media
  • Mobile Marketing Measurement and Analytics
  • Fundamentals of Mobile marketing
    • Email Marketing
      • Database Collection of Email Id’s
      • Service provider (Mailchimp, Sendgrid)
      • mail Templates
  • App Store optimization (ASO)
  • Addmob
  • SMS marketing
  • Whatsapp Marketing

Online Reputation Management (ORM)

  • What is online reputation management
  • Why online reputation management
  • Understanding ORM scenario
  • How to deal with criticism online
  • ways to create positive brand image online
  • Understanding tools for monitoring online reputation
  • Step by step guide to overcome negative online reputation
  • Best examples of online reputation management

Adsense & Blogging

  • What is Adsense
  • How to get approved for Adsense
  • Cool trick to get Adsense approval by Google
  • Using your adsense account interface Placing ads on your blog
  • Creating blogs with our Free theme
  • What is Blogging
  • How to Blog
  • What is Wordpress and How to Create with Wordpress
  • Wordpress Themes and Plugins


  • What is Affiliates
  • How to join and Earn with Affiliates
  • op Indian and Worldwide Bloggers
  • How ot Earn Money with Blogging

Ecommerce Marketing

  • What is Ecommerce
  • Top Ecommerce Website around the world
  • Ecommerce scenario in India
  • How to do SEO of an Ecommerce website
  • Why you need a solid Ecommerce marketing strategy
  • Formulating right Ecommerce marketing strategy
  • Ecommerce business
  • Case studies on Ecommerce website
  • Opencart

How To Grab Freelancing Projects?


  • Google ads Fundamental
  • Google ads Search
  • Google ads Display
  • Google ads Video
  • Google ads Shopping
  • Google ads Mobile
  • Google Analytics
  • Assessment Certification
  • Hotspot
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